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Hat maker has models go nude to promote what's on top

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Gary Knotts
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Lilesville, North Carolina
163 Posts

Top Hat maker has models go nude to promote what's on top

http://www.dailymail.co.uk/femail/index.html

Fashion shows are all about the clothes....right? wink
What chance is there this might happen in the states?

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gpmcguire
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Photographer
Brooklyn, New York
741 Posts

Top Re: Hat maker has models go nude to promote what's on top

this link is better

http://www.zoopy.com/entertainment/8608 … it-content

Well, the show was for a hat designer so why should anyone be distracted by clothes.

The designer gained some attention by playing on people's fears of nudity which is funny when the story you posted blocks all the naughty bits on all the models except the pregnant one.

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Emeritus
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Las Vegas, Nevada
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1191 Posts

Top Re: Hat maker has models go nude to promote what's on top

Gary M Knotts wrote:


Fashion shows are all about the clothes....right? wink

Actually, no.  Fashion week shows are about branding the designer.  "The clothes" are only one element in doing that.

Gary M Knotts wrote:


What chance is there this might happen in the states?

It has.  Long ago enough that it's now considered cliche and derivative.  Which is why you don't see it all that often.  Still, there are lots of high end fashion shows in which breasts are visible, at least.  They just don't make the mainstream press, in part because it is so common that it is not news, and in part because the mainstream press can't show it in America.  You have to go to the shows to see it - or subscribe to one of the services that gives complete pictures of all FW shows.

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Curtis Wood
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Logan, Utah
1638 Posts

Top Re: Hat maker has models go nude to promote what's on top

-Miss Coles is brilliant.

-It is much easier to coordinate one item vs two or more.

-The least amount of distraction, concerning clothing, is the least amount of accessories. This show works very well because there is only one item for you to focus on. If the the show concept is working you should see a naked person wearing a beautiful hat.

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SLE Photography
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Arnold, Maryland
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I am a Model Insider site admin, please feel free to PM me with any site related issues, or for faster response contact our team via the Helpdesk

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John Rayner
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Photographer
Rapid City, South Dakota
1325 Posts

Top Re: Hat maker has models go nude to promote what's on top

I shoot Diane in hats very often. Sometimes it accenuates the outfit, sometimes it does not. I don't think the nudity aspect helped highlight the hats, but it did draw attention to the designer.

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Emeritus
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Las Vegas, Nevada
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Top Re: Hat maker has models go nude to promote what's on top

John Rayner wrote:

I shoot Diane in hats very often. Sometimes it accenuates the outfit, sometimes it does not. I don't think the nudity aspect helped highlight the hats, but it did draw attention to the designer.

Bingo!

You have just received a passing grade in "fashion marketing 101".  big_smile

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John Rayner
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Rapid City, South Dakota
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Top Re: Hat maker has models go nude to promote what's on top

Emeritus wrote:

John Rayner wrote:

I shoot Diane in hats very often. Sometimes it accenuates the outfit, sometimes it does not. I don't think the nudity aspect helped highlight the hats, but it did draw attention to the designer.

Bingo!

You have just received a passing grade in "fashion marketing 101".  big_smile

I guess it is the same as why used car salesman wear stripes and plaids... Anything for attention.

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Rick Gordon Photography
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Photographer
Boynton Beach, Florida
549 Posts

Top Re: Hat maker has models go nude to promote what's on top

John Rayner wrote:



I guess it is the same as why used car salesman wear stripes and plaids... Anything for attention.

I'll be damned if I'm buying any used car from a nekkid Herb Tarlick wearing one of these hats. (if you know this referral you're far older than you think!) wink

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John Rayner
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Rapid City, South Dakota
1325 Posts

Top Re: Hat maker has models go nude to promote what's on top

Rick Gordon Photography wrote:

John Rayner wrote:



I guess it is the same as why used car salesman wear stripes and plaids... Anything for attention.

I'll be damned if I'm buying any used car from a nekkid Herb Tarlick wearing one of these hats. (if you know this referral you're far older than you think!) wink

You can keep Herb... I will take Jennifer or even Bailey... And now for the hog report.

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Curtis Wood
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Logan, Utah
1638 Posts

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Rick Gordon Photography
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Boynton Beach, Florida
549 Posts

Top Re: Hat maker has models go nude to promote what's on top

LOL Fellas, I think we've just proven that we've got concert tee shirts much older'n the models we shoot! wink

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John Rayner
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Rapid City, South Dakota
1325 Posts

Top Re: Hat maker has models go nude to promote what's on top

Rick Gordon Photography wrote:

LOL Fellas, I think we've just proven that we've got concert tee shirts much older'n the models we shoot! wink

Not so sure of that. I have shot a few models old enough to be your mother. (No... Diane isn't one of them).

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Edeline Wrigh
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Female Model
Bloomington, Indiana
6 Posts

Top Re: Hat maker has models go nude to promote what's on top

Well... having a show without clothing got the designer an article and a post in a forum, right?

I think that, in terms of marketing, this was a success. smile

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Brent Hampton
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Wenatchee, Washington
240 Posts

Top Re: Hat maker has models go nude to promote what's on top

It definatly draws attention to the designer.  I guess being unclothed would draw less attention away from the hat than clothing would in the long run.  Its just a situation people are not use to.